You're here: My Science Blogging » Sci&Tech History » Article: Innovation Diffusion

Innovation Diffusion

yuti — October 18, 2007 / 1:57 pm

There are five general approaches to explaining innovation diffusion(Peyton Young, 2006):

  1. Inertia. People delay adopting out of inertia or because they need to wait for a revision opportunity to come along.
  2. Contagion. People adopt the innovation when they hear about it from someone who has already adopted.
  3. Conformity. People adopt when enough other people in the group have adopted.
  4. Social learning. People adopt once they see enough evidence among prior adopters to convince them that the innovation is worth adopting.
  5. Moving equilibrium. As external conditions change, say as the cost of the innovation decreases or information about it increases, more and more people adopt as their reservation thresholds are crossed.

Post to: delicious, Digg, ma.gnolia, Stumbleupon

Ikuti diskusi, tuliskan komentar Anda.

LOCAL SEARCH

Search only in this blog

GLOBAL SEARCH

Search across Asia Blogging Network

GLOBAL

CHANNEL

COLUMN

More? Go to Asia Blogging Network Column section.

FEATURED

COMMENT

  • Koen — Terima kasih, Echi dan Dhani :). Salah satu misi Pernik Ilmu memang membuka mata masyarakat, dengan bahasa awam, tentang fakta-fakta ...
  • » Mengapa Langit Malam Gelap? ~ Blog Archive ~ Pernik Ilmu (Asia Blogging Network) — [...] pertama di Pernik Ilmu ini berjudul Mengapa Langit Biru :). Tapi kita tahu langit hanya biru di hari yang ...
  • dedy — sebutkan macam2 sel volta!!!kasih gambar dan bagaimana carajanya!!!
  • Taufik Hidayat — Mengapa pd wkt bln purnama kalau kita mancing dilaut, gak ada ikannya yg mau makan umpan yg ada di kail ...
  • sardes — hi.......Q sardes saat ni sedang kul di salah satu PTN yang tentunya FMIPA n jur MM...q mw nanya nih kira2 ...
  • Mukmin — slam kenal mbak Yessi,
  • nurul azizah — salut wat astronot....
  • elang — nyerah dech, apa jawabannya???????
  • In-daH — oo....kERen banget....
  • Erastosthenes — Jadi, 1 drajat itu sbnarnya brp km? 1 drajat itu brp menit?