Sci&Tech History

In California 1969, the formation of the world’s first long-distance computer network, the ARPANET, funded by the US Departement of Defense(DOD) through its Advanced Research Projects Agency(ARPA). In October 1969, technicians from the Boston-based firm Bolt Beranek and newman linked together, via specially laid telephone lines, two computers hundreds of miles apart, one at UCLA, [...]

In the early morning of Saturday, February 1, 1997, Kariya plant burned down. By 9 A.M that day, all the production lines for P-valves, along with those for clutch and tandem master cylinders, and most of the special purpose tools that Aisin used for manufacture and quality control, had been destroyed. In just under 5 [...]

Whatever its intended function, an object’s from alone often suggests new and more imaginative forms, as the stick did the fork and the shell the spoon. It is no less the case with manufactured things, and few artifacts have been more formed, de-formed, and re-formed than the common paper clip, as a survey once made [...]

There are five general approaches to explaining innovation diffusion(Peyton Young, 2006): Inertia. People delay adopting out of inertia or because they need to wait for a revision opportunity to come along. Contagion. People adopt the innovation when they hear about it from someone who has already adopted. Conformity. People adopt when enough other people in the group have [...]

In a column entitled “March of the Engineers,” the humorist and social critic Rusell Baker lamented the complexity and sophistication of his office’s new telephone system. Not only did everyone have to attend classes for instruction in how to use it, but such features as call forwarding seemed to Baker to be taking technology too [...]

Japanese companies recognize that knowledge expressed in words and numbers represents only the tip of the iceberg. They view knowledge as being primarily “tacit.” Tacit knowledge is highly personal and hard to formalize, making it difficult to communicate or to share with others. Furthermore, tacit knowledge is deeply rooted in an individual’s action and experience, [...]

As defined by Young(1983), intuition is the activity of the right hemisphere of the brain. However, Young’s definition does not lead to a rational theory, because we can’t conclude for it, how to increase or how our intuition work. Modern research on the functioning of memory shows that deep memorization occurs during sleep, when our [...]

Everyone has probably already met a stranger, only to discover one or mutual acquaintances and sigh “Gee, what a small world!” Some sociologists have gone on to wonder how this actually works out in the field. The first studies date back to the 1960s, when Stanley Milgram design and apply a sort of interviewing tool [...]

Can relation be quantified? In Consumer Behavior, relation between goods and buyer is quantified by examine several of consumers learning: recognition and recall measures, cognitive measures, and the attitudinal and behavioral measures of brand loyalty. Recognition and recall test are conducted to determine whether consumer remember seeing an ad, the extent to which [...]