History of Science and Technology
Thomas Alfa Edison and Henry Ford are few examples of technopreuneurs. They became well known, not only because their innovations but also by their abilities to promote and sell their product. From the consumer side, there are three types of product innovations(Consumer Behavior, 2004):
A continuous innovation is easier to accept than a dynamically continuous, and dynamically continuous innovation is easier to accept than discontinuous innovation. Using the market system, an innovation can only survive if it requires the market demand and also cover its production cost.
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